Are you constantly struggling with your weekly 60-second introduction, use the following outline as a guide to help you be effective.

60- Second Commercial Outline

1. Introduction- (Name, Company Name, Profession)

2. State a Product or Service (break down your business/profession to its critical parts)

3. Benefits of your business (Success stories, Experience, visual aids, incentives, good vs. bad, etc.)

4. Ask for a specific referral, the more detailed the more success in referrals

5. Call to Action (what would you like the members to do to get you a referral)

6. Repeat your name and company